Run your creator program in house
Brief your creators, see every video they post and pay them on time, without a spreadsheet in sight.
My videos
Every post you make for your campaigns, where it ran and what it earned. Each video is paid once, for its best platform. Views count for 31 days after posting.
All videos
50 since you joined| Video | Posted | Views | Likes | Comments | Shares | Engagement | Status | Earned |
|---|---|---|---|---|---|---|---|---|
| The camera effect everyone asks aboutInstagram · @careerlauren · 83s | Oct 28 | 41.6K | 3.9K | 212 | 640 | 11.4% | Counting | $51.60 |
| Crying over one Spanish phraseYouTube · Airlearn · 41s | Oct 27 | 28.3K | 2.1K | 148 | 305 | 9.0% | Counting | $38.30 |
| Humming a riff into a full songTikTok · Suno · 22s | Oct 25 | 33.9K | 4.4K | 276 | 512 | 15.3% | Counting | $43.90 |
| Upper body moves for better postureInstagram · Ladder · 58s | Oct 22 | 12.7K | 1.0K | 64 | 118 | 9.3% | Counting | $22.70 |
| The deck that stunned the executivesTikTok · Gamma · 29s | Oct 19 | 24.1K | 2.6K | 187 | 422 | 13.3% | Counting | $34.10 |
| How my best friend and I stay closeFacebook · Locket Widget · 37s | Oct 16 | 9.8K | 612 | 41 | 96 | 7.6% | Counting | $19.80 |
| The alarm you cannot snoozeInstagram · Alarmy · 46s | Sep 29 | 18.4K | 1.7K | 93 | 204 | 10.9% | Pending payout | $28.40 |
Counts every video your creators post on
- TikTok
- YouTube
One place for the whole program. From the first brief to the last payout.
Without Friendzone
- Briefs sent one by one over email
- Views copied into a spreadsheet by hand
- Days spent working out who is owed what
- Contracts in a shared folder
With Friendzone
- Briefs published once, picked up by creators
- Views counted for you on four platforms
- Earnings worked out as the numbers come in
- One contract per creator, signed online
Briefs
Give creators ideas they want to film.
Every brief has a hook, a format, a length and a reference video. Creators choose what to film, and the briefs that keep getting picked show you what to write next.
- Hook, format and reference in one card
- Average views for each brief
- Optional by design: every post pays the same
Try to turn this alarm off
Day in the life · 30 to 60s
Text thread turned into a song
Screen recording · 20 to 45s
Pronunciation fail
NewScreen recording · 15 to 30s
Tracking
See what each video did, and what it earned.
Creators connect their accounts once. After that every post arrives with its views, likes and comments, and its earnings are worked out from the rates in the contract.
- TikTok, Instagram, YouTube and Facebook
- Paid once, for the platform where it did best
- Bonuses applied when a video crosses a threshold
$51.60
Payouts
Make payday boring.
Earnings add up through the month. On payout day each creator gets one amount with every video listed, so nobody has to ask how it was worked out.
- Monthly, by PayPal or Wise
- Every video and what it earned
- Creators see the amount before it lands
See what worked. Views, engagement and cost per 1,000 views, by week and by platform.
Find the videos that carried the month and turn what they share into your next briefs.
How it works
Up and running in a day.
- 1
Set your rates
Choose what a video pays, the rate per 1,000 views and any bonuses.
- 2
Invite creators
Each creator signs one contract online and connects their accounts.
- 3
Publish briefs
Creators start posting, and the numbers arrive on their own.
100% refund guarantee
for the first 30 days.
What people say
Less admin. More videos that work.
“Friendzone made our UGC better at Rezi. Creators know what to post, we can see which videos work, and paying everyone at the end of the month takes minutes, not days.”
Jacob Jacquet
CEO, Rezi
Briefs went out in ten minutes.
No more spreadsheets for views.
Ran three brands from one login.
How long does it take to set up?
Most brands publish their first briefs the same day. You set your rates, invite creators and each one signs a contract online.
Can I bring creators I already work with?
Yes. Invite them by email. They sign the contract, connect their accounts and their new posts start to appear.
Do creators have to follow a brief?
No. Briefs are ideas, not assignments. A creator can use one as it is, remix it or post their own take.
Who pays the creators?
You do, by PayPal or Wise. Friendzone works out what each creator is owed and lists the videos behind the amount.
What is Friendzone?
A dashboard for running your own UGC creator program. You publish briefs, your creators post on their own accounts, and Friendzone counts the views and works out what each video is owed.
Which platforms do you count views on?
TikTok, Instagram, YouTube and Facebook. Views, likes and comments update as the numbers come in.
What if a creator posts the same video on several platforms?
The video is paid once, for the platform where it did best.
What does the UGC agent do?
It looks through popular videos in your category, pulls the hooks that are working and compares them with your own results. Then it drafts briefs and scripts you can send to creators.
Can I run more than one brand?
Yes. Each brand has its own campaign, rates and creators, and you run them all from one login.
Start with one campaign.
Set your rates, invite your creators and publish your first briefs. It is free for 30 days.
Rated 5 out of 5 from 40 reviews
Payouts
Base pay is sent by PayPal 14 days after each month ends. Each video earns $10 once, for its best platform, when it reaches 1,000 views in 7 days.
Arrives Saturday, Nov 14 for your September videos